IT & Software
User Persona Development
Craft Clear, Insightful Problem Statements with this ChatGPT Prompt to Drive User-Centered Design
What This Prompt Does
- Generates a detailed and diverse set of potential user personas tailored to a new product's goals and functionality.
- Assists in identifying the motivations, needs, behaviors, and challenges of different types of users who may interact with the product.
- Helps guide product design, feature prioritization, and user experience decisions by ensuring alignment with real-world user expectations and contexts.
Tips
- Provide as much detail as possible about the product, including its features, tasks it performs, and its intended use cases. This will help ChatGPT generate highly relevant and specific personas.Consider the full spectrum of your potential users, including primary users (those who will use the product directly), secondary users (who may be affected by the product), and stakeholders.
- Use the generated personas to inform customer journey mapping, feature prioritization, UI/UX decisions, and marketing messaging.
- Revisit and refine these personas as the product evolves to ensure they continue to reflect your actual and target users accurately.
Prompt
We are in the early stages of developing a new product X, a [describe the product]. X can [describe product features and tasks]. Please generate a list of potential user personas in detail, that we should consider in our design and development process.
How To Use The Prompt
Fill in the placeholders [DESCRIBE THE PRODUCT] and [DESCRIBE PRODUCT FEATURES AND TASKS] with specific details about your offering. Include the industry, product category, key features, and the type of problems it solves. The more specific the context, the more actionable the resulting personas will be.
Example: "We are in the early stages of developing a new product X, a mobile budgeting app for freelancers. X can track income and expenses, generate automated tax summaries, and provide financial insights through visual dashboards."
Example Input
#INFORMATION ABOUT THE PRODUCT:
Product name: FreelanceFlow
Product description: A mobile-first financial management tool for freelancers and gig workers
- Track multiple income streams and expenses
- Auto-categorize transactions
- Generate monthly financial health reports
- Prepare and export tax summaries
- Provide cash flow projections and reminders
Industry: Fintech
Intended platform: Mobile (iOS/Android)
Stage: MVP planning
Example Output
- Emma – The Side Hustle Juggler
- Age: 28
- Occupation: Graphic designer with multiple freelance clients
- Goals: Wants a clear view of monthly income vs expenses to manage side hustle profitability
- Pain Points: Spends hours manually updating spreadsheets; hates bookkeeping
- Tools Used: Canva, Notion, PayPal
- Preferred Features: Auto-categorization, notifications for late payments
- Carlos – The Remote Developer
- Age: 35
- Occupation: Full-time freelancer coding for startups globally
- Goals: Prepare quarterly taxes easily and get paid on time
- Pain Points: Deals with different currencies and inconsistent cash flow
- Tools Used: GitHub, Wise, Trello
- Preferred Features: Tax summary reports, currency conversion, financial forecasting
- Sophia – The New Freelancer
- Age: 22
- Occupation: Recent graduate starting a freelance writing career
- Goals: Understand how much she's earning and set savings goals
- Pain Points: Lacks financial planning skills; anxious about taxes
- Tools Used: Google Docs, Fiverr
- Preferred Features: Beginner-friendly dashboards, savings goals, financial tips
Additional Information
Use this mega-prompt to quickly build foundational user personas during the product discovery phase. These personas serve as decision-making guides across product design, content strategy, and feature development.
- Foster a user-first mindset throughout your product team.
- Validate personas through user interviews, surveys, and feedback loops.
- Continuously update personas to reflect actual users as the product scales.
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